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Atlantis Healthcare Sponsors Roundtable Discussion on Solving the Rx Adherence Puzzle

Tuesday, 14 April 2015
 

Moderated by Marc Iskowitz, editor-in-chief of MM&M, the multi-stakeholder panel examined treatment nonadherence, the challenges for different parts of the healthcare ecosystem and best practices in creating successful interventions.  Panelists included:

  • John Weinman, Ph.D., Professor of Psychology at Kings College, London, and Head of Health Psychology, Atlantis Healthcare
  • Craig Schilling, Pharm.D, Vice President of Patient Programs, Optum
  • Jeffrey Weinstein, MBA, Executive Director and CEO, Hunterdon HealthCare Partners
  • John Hosier, Executive Director of Commercial Operations, Eisai
  • Rich Daly, Managing Partner, RavineRock Partners

Professor Weinman, recognized as one of the founders of modern health psychology, offered compelling insights on how this modern discipline is being used to understand barriers, change patient behavior and improve adherence.  “Health psychology is really concerned with understanding the role of behavior in health illness and healthcare delivery,” he said. “It’s understanding that variation in coping behavior… from paying attention to symptoms, to going for regular hospital appointments, to changing behavior, and … taking medicines in an organized way.” 

As a global and innovative leader in treatment adherence, Atlantis Healthcare is pioneering the approach of health psychology to address the “why” behind nonadherence to prescribed treatment. The roundtable explored a range of perspectives around nonadherence and addressed related topics including

  • How stakeholders can be more proactive in addressing barriers that impact treatment compliance or persistence
  • Academic-driven theory behind a behavioral-based approach to improved adherence
  • Research that identifies weaknesses in current adherence interventions
  • Attributes of successful adherence interventions
  • Benefits of moving from a population approach to an individualized approach

 

 

About Atlantis Healthcare Group

Atlantis Healthcare leverages health psychology to develop and deliver uniquely personalized healthcare solutions that drive sustained improvement in patient outcome through self-management and treatment adherence across chronic diseases.

With the largest team of globally recognized health psychology experts in a commercial setting, supported by digital creative experts, Atlantis Healthcare uses clinically proven models and academic research to develop award-winning behavior change programs, helping patients achieve better health outcomes. The group provides solutions and services across the globe from offices in UK, Germany, Spain, US, Australia and New Zealand.